Tessitura Integration Services. 25 Years of Performing Arts Expertise.

Tessitura is the platform. LockData connects it to everything else.

Tessitura is the gold standard for performing arts CRM and ticketing — trusted by hundreds of nonprofits, orchestras, opera companies, and theater organizations across North America. But out of the box, Tessitura doesn’t automatically connect to your website, your email platform, your BI dashboards, or your donor communications stack.

With 25+ years building technology for Broadway, performing arts centers, and live event venues, LockData builds the custom connections your organization needs — branded purchase paths, real-time CRM syncs, business intelligence dashboards, and patron data pipelines, so Tessitura works exactly the way your venue requires.

Tessitura Integration Services. Extend, connect, and optimize your platform.

We specialize in custom Tessitura integrations for performing arts centers, orchestras, opera companies, and nonprofit venues. Whether you need a white-label purchase path or a full patron data pipeline, we build solutions that eliminate manual work and drive revenue.

1. Custom Purchase Paths (White Label)

Stop sending patrons to a generic Tessitura checkout page. Using the Tessitura TNEW API, we build fully branded buy flows that live entirely on your website, so the patron never sees a URL change. They stay in your brand experience from homepage to confirmation. Features include Select-Your-Own-Seat (SYOS) integration, membership upsells, donation add-ons, and mobile-optimized checkout.

Platform APIs used: Tessitura REST API · TNEW API
Stack: .NET · NUXT · REST API

2. Real-Time CRM & Donor Sync

Your box office and development data belongs in one place, not split between systems. We engineer bidirectional syncs that push Tessitura constituent records, ticket buyers, donors, members, and subscribers, directly into Salesforce, HubSpot, or Raiser’s Edge in real time. Your development team can segment major gift prospects based on last night’s attendance, not last month’s export.

Common integrations: Salesforce · Raiser’s Edge · HubSpot · Microsoft Dynamics

3. Business Intelligence & Data Warehousing

We extract data from Tessitura, clean it, and visualize it in Tableau, Power BI, or Looker Studio. See real-time sales velocity, donor retention rates, subscription renewal patterns, and campaign ROAS, all without slowing down your transactional database. Leadership gets accurate dashboards without waiting for manual reports.

Data Objects: Constituents · Orders · Performances · Contributions · Memberships

4. Website & Digital Experience Platform (DXP)

We build full-scale venue websites on WordPress or Umbraco that pull performance data directly from Tessitura in real time. Event listings, ticket availability, and buy links update automatically without anyone touching the CMS. When you create an event in Tessitura, it appears on your website instantly. No copy-pasting required.

Common Platforms: WordPress · Umbraco · Drupal · Custom

Patron Data Integration for Tessitura Venues. Connect your box office to your full relationship stack.

Managing patron relationships across ticketing, fundraising, and marketing shouldn’t require manual data wrangling. LockData automates the flow of data from Tessitura directly into your CRM and marketing platforms, ensuring your development, marketing, and box office teams always work from the same accurate, real-time information.

Platforms we connect to Tessitura: Salesforce · Raiser’s Edge · HubSpot · Mailchimp · WordPress · Umbraco · Tableau · Power BI · Looker Studio · Eloqua · WordFly · ActiveCampaign

The LockData Approach. The “Yes” to your complex Tessitura requests.

Deep Performing Arts Expertise
When your venue needs custom integrations beyond standard Tessitura configuration, a custom purchase path, a BI dashboard, a Salesforce sync, LockData builds it reliably, on time, and without disrupting the platform you depend on.
Built for High-Volume Ticketing
On-sales are high-stakes moments for performing arts venues. We engineer Tessitura integrations and purchase paths that handle peak traffic without downtime, so when subscriptions open or a popular production goes on sale, your systems stay up.
Agile Delivery
With 25+ years of experience across Broadway, performing arts centers, and nonprofit venues, we adapt to the realities of your operations, delivering iterative value and treating your team as a true partner throughout every project.

Tessitura: What’s Actually Possible

Not sure what Tessitura can really do, or what the technical terms mean? You’re not alone. Here’s a plain-English look at what’s possible, and how we make it happen.

What is the Tessitura API (and why should you care)?

You’ve probably heard that Tessitura “has an API.” In plain terms, an API is the connection that lets Tessitura share its information and features with your other tools, your website, your email platform, your CRM, your reporting. It’s what lets Tessitura talk to your other systems automatically, instead of someone on your team exporting spreadsheets and re-entering data by hand.

Tessitura offers a robust REST API, along with the TNEW online sales interface. We build on both to connect Tessitura to the rest of your systems and to create custom experiences on top of it.

What that means for you: less manual work, fewer errors, and information that stays current everywhere.

Your data: what you can actually get out, and use

Tessitura holds a huge amount of valuable information, every constituent, order, performance, contribution, and membership. The question we hear most is: “Can we actually get to our own data and use it?” The answer is yes.

We can pull that information out, organize it, and put it wherever you need it, your CRM, your email tool, or a reporting dashboard. Your data stops being locked inside the ticketing system and starts working for your whole organization.

What that means for you: your marketing team can segment real buyers, your development team can see giving history, and your leadership can see the full picture, without anyone manually exporting lists.

Keeping your website up to date, automatically

Here’s a daily headache we hear about constantly: someone creates a performance in Tessitura, and then someone has to go re-enter it on the website, the title, the dates, the on-sale time, the ticket link. Every performance, by hand. It’s slow, and it’s easy to get wrong.

We connect Tessitura directly to your website, whether that’s WordPress, Umbraco, or a custom CMS, so when you create or update a performance in Tessitura, it appears on your site automatically. Listings, availability, and buy links stay current without anyone touching the website.

What that means for you: your team stops double-entering performances, and your public site is never out of date.

Turning your data into dashboards (Power BI, Tableau, and more)

A lot of teams know their numbers are in Tessitura somewhere, but getting clear, current reports feels like pulling teeth. We connect Tessitura to reporting tools like Power BI, Tableau, and Looker Studio, so the numbers flow automatically into live dashboards, sales pace, subscription renewals, donor retention, campaign performance.

What that means for you: leadership and your board get accurate, current numbers without anyone building manual reports.

Making the ticket-buying experience feel like you

This is the one people ask about most: “Can we make buying tickets on our own website actually look and feel like us?” Yes.

Using the Tessitura API and the TNEW interface, we build a ticket-buying experience that lives on your website and matches your brand, from browsing performances to selecting seats to checkout. The transaction is handled securely through Tessitura, while the experience around it looks and feels like you, including Select-Your-Own-Seat, membership upsells, and donation add-ons.

What that means for you: a branded, cohesive buying experience that builds trust with your patrons.

What Tessitura makes possible, in one place

Put it all together, and here’s what we can build for you on Tessitura:

A branded ticket-buying experience on your own website
Two-way syncing between Tessitura and your CRM (Salesforce, HubSpot, Raiser’s Edge)
Live dashboards and reporting in tools like Power BI and Tableau
Automatic updates to your website when you add a performance
Patron data pipelines that keep marketing, development, and the box office in sync

If you’re not sure which of these you need, that’s exactly the conversation we’re good at. We’ll help you figure out what’s worth doing.

Frequently Asked Questions

What is the Tessitura API?
Tessitura provides a REST API, along with the TNEW online sales interface, that lets it share data and functions with your other systems. LockData builds on the Tessitura API to connect it to your website, CRM, and marketing tools, and to create custom experiences on top of it.

Can LockData integrate Tessitura with Salesforce?
Yes. We build bidirectional integrations that sync Tessitura constituent data, ticket buyers, donors, members, and subscribers, with Salesforce, HubSpot, or Raiser’s Edge in real time. Your teams work from current data instead of manual exports.

Can we build a branded ticket-buying experience on Tessitura?
Yes. Using the Tessitura API and the TNEW interface, we build a branded, mobile-optimized ticket-buying experience on your own website, with Select-Your-Own-Seat, membership upsells, and donation add-ons. The transaction is handled securely through Tessitura, while the experience matches your brand.

Can we get our Tessitura data into Power BI or Tableau?
Yes. We connect Tessitura to reporting tools like Power BI, Tableau, and Looker Studio, so your data flows in automatically. You get live dashboards showing sales pace, subscription renewals, donor retention, and campaign performance, without slowing down your transactional database.

Can our website update automatically when we add a performance in Tessitura?
Yes. We connect Tessitura directly to your WordPress, Umbraco, or custom CMS, so performance listings, availability, and buy links update automatically whenever you create or change a performance in Tessitura.

Does LockData work with Tessitura’s TNEW?
Yes. We build custom, branded online sales experiences using TNEW and the Tessitura API, so patrons get a seamless, on-brand buying experience rather than a generic checkout.

We’re a performing arts organization new to Tessitura. Can LockData help us integrate it from the start?
Absolutely. We work with organizations at every stage, from a first Tessitura implementation through complex multi-system integration. If you’re getting started and want to build the right integration setup from day one, we’re a good team to have in the room.