Products

Alongside the custom work we do for clients, LockData builds our own software for the group ticketing and live events industry, products shaped by 25 years of working inside box offices, group sales teams, and venues. Here’s what we’ve built.

GroupTools

GroupTools is the all-in-one app that makes group events effortless for everyone involved: venues, group organizers, and attendees. Instead of the usual mess of spreadsheets, group texts, and chasing people for money, GroupTools brings the whole group experience into one place.

What GroupTools does:

  • Lets group organizers invite members, track RSVPs, and collect payments individually, so the organizer isn’t stuck fronting the money or chasing everyone down.
  • Gives venues and group sales agents a way to attract more groups, fill more seats, and convert group inquiries faster.
  • Gives attendees a simple way to RSVP and buy their own tickets, no more handing cash to the organizer.

Who it’s for: ticketed venues, group sales agents, group leaders and organizers, and group attendees.

The Hanover Theatre on GroupTools: “Working with GroupTools has been a game changer for booking specific group types. Having an option for group organizers to opt out of collecting money personally has made booking groups easier and more efficient.”

Explore GroupTools →

Group Ticketing CRM

Group Ticketing CRM is the back-office engine for group sales teams. While GroupTools handles the group-facing experience, Group Ticketing CRM is where your sales agents manage the work behind it: shows, performances, and the full order lifecycle from first quote to final ticket delivery.

What Group Ticketing CRM does:

  • Manages shows and performances in one place, so agents always know what’s available.
  • Gives group sales agents the tools to create and manage orders through their whole lifecycle, quote, hold, order, payment, and delivery.
  • Integrates with Salesforce, so group sales activity lives alongside the rest of your patron and customer data.
  • Automates the ordering workflow, reducing the manual steps between an inquiry and a completed group sale.

Who it’s for: group sales teams, box offices, and venues that manage a high volume of group orders and want a system built for that work.

Talk to us about Group Ticketing CRM →

Ready to Fill More Seats with Groups?

Whether you want the all-in-one experience of GroupTools or a back-office system built for your group sales team, we can help.

Schedule a Free Consultation